
Pivotal With Kevin Simcock
Welcome to Pivotal with Kevin Simcock (formerly Nifty Thinking)
After 30 episodes of Nifty Thinking, it was time for something more aligned—with who I’ve become and the people I now serve.
Pivotal is a podcast for purpose-driven business founders and conscious achievers who’ve built success—but want it to feel more meaningful. If you’ve outgrown your dream business and are ready to create something that fulfills you, this is your next step.
Hosted by Kevin Simcock—strategic advisor and former global executive building 9-figure businesses and Fortune 500 brands—each episode delivers insight, real talk, and practical tools to help you navigate the pivotal moments in your business, leadership, and life.
Because success isn’t the finish line. Alignment is.
Visit www.kevinsimcock.com for more info.
Pivotal With Kevin Simcock
Authenticity: The key to brand differentiation
In this episode Kevin walks through the importance of brand authenticity and the role it plays in differentiating your brand from your competitors.
If you are a creative service business you understand the intense competition for projects and landing your ideal clients. When every business is claiming to be creative, is a storyteller and uses the latest technology, the key to standing out is to find your authenticity and focus on your client needs.
You will learn the strategies and approach to finding your brand authenticity and how to use it to grow your business.
If you liked this talk find more talks from Kevin here: www.youtube.com/@NiftyPicnicCreative
Check out our audio podcast Nifty Thinking: https://podcasts.apple.com/ca/podcast/nifty-thinking/id1680610153
For more information on Nifty Picnic Creative Consulting visit https://www.niftypicnic.com
Have a question? Have an opinion? Contact me: kevin@nfitypicnic.com
Host: Kevin Simcock